Scaling Fast and Selling Smarter with Bennett Maxwell
In this episode, host Paul Ehlinger sits down with Bennett Maxwell, CEO of Franchise KI. Bennett shares his journey from door-to-door sales to scaling one of the fastest-growing cookie brands in America. From selling 450 franchises in less than two years to navigating lawsuits, he reveals the strategies — and lessons learned — behind building and scaling at lightning speed.
Listeners will hear:
How Bennett went from hustling sponsorships in high school to building multimillion-dollar sales teams.
Why he believes sales is about conversations and opportunities, not pressure.
The behind-the-scenes of Dirty Dough’s rapid growth and why simplicity was the key to scaling.
How legal battles and challenges shaped his leadership and long-term vision.
His perspective on redefining success after hitting financial milestones.
Why joy, fulfillment, and balance now guide his approach to business and life.
🎧A must-listen if you’re curious how grit, sales mastery, and scaling smart can turn into a national franchise success story.
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