In this episode, host Paul Ehlinger sits down with Derick Jaros, owner of Customboxes.io and former executive at Home Depot, Yext, and other Fortune 500 companies. Derick shares how his career journey — from corporate strategy and e-commerce leadership to launching his own digital services firm — shaped his philosophy on growth, local marketing, and creating meaningful customer experiences.

Listeners will hear:

• Why Derick believes growth can be “productized” and repeatable across industries.

• The lessons learned from scaling businesses inside giants like Home Depot — and how they translate into startup life.

• How local SEO consistently delivers the highest ROI for multi-location brands.

• Why marketing is often about rethinking overlooked opportunities in customer touchpoints.

• How old-school tactics like direct mail are making a comeback when paired with new technology.

• Why scrappy execution, time management, and smart use of AI are critical for founders.

🎧 A must-listen if you’re curious how local marketing, smarter digital execution, and scrappy growth experiments can fuel franchise and startup success.

#BehindTheFranchise #Customboxes.io #FranchiseGrowth #LocalMarketing #ScalingSmart #Entrepreneurship